Category digital

READING JUST GOT EVEN MORE EXPERIENTIAL

Ever since high school, I have studied with music playing in the ambient background. That has translated to pleasure reading as well. So this news is pretty cool. Apparently, we will soon have a soundtrack that goes with a book. In the film versions of “Pride and Prejudice” the music jumps and swells at all […]

DIGITAL TO PHYSICAL: A BILLBOARD POWERED BY TWEETS

The future of our business is in building the bridges between physical and digital experiences. This billboard does just that. Check out the description here. And the campaign — in which tweets that are punctuated with a frowny face will be remedied with free Kraft Jell-O pudding. Check that out here. FULL DISCLOSURE: I work […]