This is a crazy cool pictorial of some of the most interesting and “experiential” sporting events ever.
What caught my attention was that the venue is in itself an experience, but the action itself is not.
In fact, the actual sporting event is practically irrelevant — it could be a football game, a hockey game, a tennis game, etc.But the context in which this game occurs makes the event into an unbelievable experience.
In this particular case, the context is the message. Super cool.
See all the pics here.