DIGITAL TO PHYSICAL: A BILLBOARD POWERED BY TWEETS

The future of our business is in building the bridges between physical and digital experiences. This billboard does just that. Check out the description here.

And the campaign — in which tweets that are punctuated with a frowny face will be remedied with free Kraft Jell-O pudding.

Check that out here.

FULL DISCLOSURE: I work for the agency that did this (CP+B).

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